You can visit the whole town within minutes on foot, however it is easy to make a day out of it, eating, drinking and enjoying the atmosphere. Most days there are artisan markers, where traditional products such as wine, truffles, hazelnuts and many other local goodies are sold (great place to find souvenirs to take home!).
Lastly, don’t miss the opportunity to go to the top of the medieval clock tower (dating back to the 1300s) and enjoy the views of the Tanaro Valley.