Zürich's Bahnhofstrasse is a world-famous shopping street, stretching 1.4 km from the train station to Lake Zurich.

Here, you'll find iconic luxury brands like Gucci, Hermès, Prada, and Louis Vuitton, plus watchmakers and jewelers like Tiffany & Co., Bulgari, and Bucherer, the official Rolex retailer. These luxury brands are mostly at the far end of the street, closer to the lake.

On this street, you'll also find grand department stores, fast fashion brands like Zara and H&M, as well as stylish cafes and bars.

Make sure to explore the side streets for a wide variety of small, interesting boutiques. Particularly these streets:

• Rennweg

• Augustinergasse

• Strehlgasse

• Storchengasse

Cross the Limmat river to find more shopping in the Niederdorf neighborhood along Munstergasse and Niederdorfstrasse.